There are more than a few areas in which the NHL could stand to follow the NBA’s lead. Marketing their stars, targeting growing and untapped markets, and simply being forward thinking in the presentation of the game.
It’s unlikely that the NHL will ever surpass the NBA in terms of popularity and revenue, but taking basketball’s lead in an attempt to grow hockey’s footprint – and ultimately the league’s revenue – is a method which could pay dividends for the NHL. The only remaining hurdle seems to be the NHL’s inability to get out of their own way.
More often than not it appears that the NHL is more than happy to stay in their lane and keep their head down when it comes to presenting the sport. It’s not that the product is bad, per se, but that the league doesn’t seem to be willing to explore new opportunities or look at things in a different manner.
The tweet above regarding the new NBA uniform policy is a great example, albeit a small one, of the NBA opening up to new ideas. The root of this new development is to create a new revenue stream across the entire league by giving all 30 teams a fourth uniform to wear as they see fit. But it’s being done in a manner that is very fan-centric which adds a great deal of appeal. Continue reading →
Donning a special jersey for the game is a great decision, one that would have seemed silly to avoid from both USA Hockey and Hockey Canada’s perspective. So the impetus for the Bills mashup jersey is obvious. What isn’t obvious is why the powers that be decided to go in such a drastic direction. Continue reading →
This week’s Instigator Interview features Buffalo’s own Polo Kerber of Sole High. Sole High’s popularity has skyrocketed as Polo and his team have become the go-to for custom cleats throughout the NFL. We chat about the customization process, some of Sole High’s more notable NFL clients and an upcoming project they’ve worked on with Alex Ovechkin.
This edition of The Instigator Interview features Mike Salerno of Topps NHL Skate. Mike oversees the free, digital NHL trading card app that is part of the Topps trading card family. He joins Chris to discuss the unique features of the app, the future of trading cards and what might be on the horizon for the Topps app. We thank Mike for taking the time to chat about such an enjoyable app.
In addition to our discussion on Buffalo snapping their losing streak – and offensive impotency – Chris and Tyler spent some time with Matt Hills of hockeyreviews.ca. Matt is a jersey aficionado who spent some time talking counterfeit jerseys with us along with the noticeable drop in quality of retail NHL jerseys in recent years.
We had some data issues with this week’s podcast so some editing was required to make sure the file was set up right. A few pieces wound up being left on the cutting room floor but hopefully the final product isn’t too choppy.
It was the game that has spawned thousands of think pieces. As the US fell in uninspiring fashion to the Canadians last night, their World Cup failure raised questions about the team’s roster construction yet again.
While the 4-2 loss to Canada may have been expected, the previous shutout loss to Team Europe helped to stir memories of the pop-gun offensive efforts against Canada and Finland at the 2014 Sochi games. In fact, TJ Oshie’s goal late in the third period against Canada was the first scored by a US forward in 254:02; a streak that extends to Team USA’s preliminary round win against Slovenia in 2014. Only Ryan McDonagh’s goal against Canada kept that from being a shutout streak as well.
That is a stunning inability to score from a country seen as one of hockey’s super powers. Of course, the questions about the roster choices didn’t crop up over the past week. The choices made by USA Hockey have been questioned, in one way or another, since the original roster announcement earlier this year. Maybe this should be too surprising, as many of the same names criticized for questionable choices in 2014 – and highlighted by the in-depth, behind the scenes articles chronicling that team’s construction – remained part of the decision making process. Continue reading →
The World Cup of Hockey is right around the corner, finally bringing the international event back to the hockey world after a 12-year absence. In the time between the 2004 event and this year’s World Cup, some major changes have come to the world of goaltending. It’s far easier for goalies to get new customized equipment and turnaround time on new masks is quite short.
As we approach the start of the tournament, every country’s goaltender has had their new gear or helmets released to the public via Twitter, Facebook or otherwise. Let’s take a look at the best and the worst of the World Cup of hockey goal masks (and gear). Continue reading →