The vuvuzelas aren’t that bad. If you watch enough games you get used to the din of the South African horns. In fact, I think it is cool that the host country has a cool tradition like this and I’m glad it is being embraced…sort of.
The worst part of watching the World Cup is having to watch the awful, and I mean AWFUL, commercials that Nike and Adidas have put out for the tournament. Now, I have to give Nike credit because of their use of Homer Simpson in their Ronaldo ad, that bit was very funny. But, the rest of the “Write the Future” ads are terrible. The worst of the bunch comes at the beginning of the video posted below. Tell me why the Ivory Coast would celebrate as a nation before Drogba’s goal was in the net? And, tell me why Nike thought that idiotic Cannavaro song and party was a good idea?
The Adidas “The Quest” are equally bad. This commercial is lame, strange and over the top. I just didn’t like the commercial from the minute I saw it. Overall I was creeped out by it and I think Adidas should have reevaluated before giving final approval on the ad.
I’m sure both companies were looking at a visionary approach to putting out their products. But, I think they went a few steps too far in taking the next step. Maybe these commercial would have been better suited for the 2014 World Cup.